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The Innovation phase represents the
beginning of the client business cycle. The goal of the Sonik Innovation
service is to assist executive and senior management in communicating
their vision, developing business / IT strategies, aligning tactical
initiatives and prioritizing effort. This service also assists project
sponsors receive approval and allocation of capital or operational
funds towards the business initiative.
Innovation services include:
» Executive Team Facilitation
» Strategic Planning
» Business Case Preparation
Executive Team Facilitation
Facilitation services are one of the key steps required for reaching
consensus among the executive team, and ensuring that each member
has ownership of the business initiatives. The client leadership team
must offer sufficient support of company vision / mission and strategic
business initiatives. Skilled communication and organization are the
key success factors in creating valued facilitation.
Strategic Planning
Strategic planning is the next key component of the Innovation service.
In broad terms, this phase takes the business vision and key objectives
as inputs, and determines how to achieve these organization targets.
This component maps strategy to required methods (projects, applications,
collateral) and infrastructure (resources, systems, facilities). Three
sub-components of Strategic Planning methodology are described in
this section: the Objectives-Strategy-Methods Map, the IT Strategic
Plan and the marketing strategy.
The SDM Objectives - Strategy - Methods Map is one approach employed
in this exercise. This methodology serves to provide a strong link
between:
corporate objectives and key business / change drivers through to
department/ team objectives, and/or
department/team objectives, key success factors, and strategies to
projects/applications/collateral
Another common - and important - strategic planning component required
by clients is an Information Technology (IT) Strategic Plan. Often,
the IT strategy is a natural component that is first identified in
the strategic visioning stage, and is crystallized using the Objectives-Strategy-Methods
Map. The IT Strategy must support the overall corporate objectives
and business strategies. This point is often missed at the early stages
of development, which can lead to systems and applications development
that are not in synch with the original business mission.
Business Case Preparation
Business cases are commonly used within companies to validate and
/ or justify investments in proposed business initiatives. The Business
Case often serves as a reality check for executives, project sponsors,
and project managers alike - where business vision meets business
constraints. Business cases are also often used to fund pilot projects,
and to attract external / third-party investments to fund new business
initiatives. Furthermore, at many Tier 1 organizations, business cases
are a mandatory requirement of a formal gating / approval process.
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